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Since 1999, we have developed one of the most visible and well-know network of websites in the industrial sector. Our network of web properties consists of over 15 highly specialized websites that generate over 120,000 visitors per month and over 1.5 million page views. That provides tremendous targeted visibility to the manufacturers whose products we market.
Our website platform is built in-house by our full-time Internet marketing & web technology team. We developed this platform (called dWeb:// Commerce) to support the marketing and communications goals of our company. The capabilities of this platform include support for both fixed & variable multi-currency, cross-selling/up-selling of related items and accessories, automated bundle builder to increase transaction value, product comparison tables, customer reviews and ratings, editorial reviews, online order tracking, multimedia support and much more.
In addition, we have also built an impressive web-based customer relationship management ("CRM") product called dWeb:// CRM. This CRM allows us to manage our contacts and customers, rapidly develop, deploy and manage all of our websites from a single location, deploy products on multiple websites instantaneously, quoting/selling, pipeline management, management reports, customer database mining, email marketing campaigns, order management and much more.
dWeb:// CRM also helps to automate and streamline operations. We have integration with both our accounting system and our remote third party logistics company which allows us to process eCommerce and phone orders in just hours, with zero paper handling.
To streamline fulfillment we have integrated dWeb:// CRM with both UPS and FEDEX - our order monitoring system tracks every package that has been shipped in real-time and alerts us to shipping exceptions so that we can resolve issues before they become customer service problems. In addition, from sales order to product delivery, dWeb:// CRM dispatches
communications to customers to pro-actively notify them via email as their order progresses through the
fulfillment process and updates their online order tracking page online
at the same time.
We believe that developing and implementing this kind of sophisticated system is a first for business our size. Eliminating data entry has created a fast and accurate system for us to process orders more efficiently and accurately and better meet our customers' expectations.
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